Leading Through

The Threshold.

Grow

Your Business

Beyond

Boundaries

Break Limits

Build

Sustainable

Futures

Strategic advisory for organisations navigating complexity, change, and the path forward. We help senior leaders bring clarity to ambiguity, de-risk critical decisions, and transform strategic ambition into tangible outcomes

Strategic advisory for organisations navigating complexity, change, and the path forward. We help senior leaders bring clarity to ambiguity, de-risk critical decisions, and transform strategic ambition into tangible outcomes

Who we've worked with

Liminal Design Office was founded to fill the critical gap between strategic intent and operational execution.

We exist to help senior leaders navigate the ambiguity of transformation with confidence, clarity, and capability.

What we

offer

What we

offer

What we

offer

Through leadership coaching, operating model design, and hands-on integration, we build capabilities that sustain after we leave.

Transform your brand with a fresh identity that aligns with your vision and market trends.

Through leadership coaching, operating model design, and hands-on integration, we build capabilities that sustain after we leave.

We design frameworks that provide clarity, reduce risk, and enable teams to move faster with confidence and establish foundations for responsible transformation

Reach the right audience with data-driven ad campaigns that maximize ROI.

We design frameworks that provide clarity, reduce risk, and enable teams to move faster with confidence and establish foundations for responsible transformation

We help you develop organisational resilience through foresight capability and scenario planning

Transform your brand with a fresh identity that aligns with your vision and market trends.

We help you develop organisational resilience through foresight capability and scenario planning

We develop the leadership practices, team capabilities, and organisational muscles that let you move confidently through continuous change.

We develop the leadership practices, team capabilities, and organisational muscles that let you move confidently through continuous change.

We develop the leadership practices, team capabilities, and organisational muscles that let you move confidently through continuous change.

Our selected

work

Our selected

work

Our selected

work

How we

work

How we

work

How we

work

Frame

We start by understanding your context, challenges, and ambitions. What are you trying to achieve? What's creating complexity? Where are the gaps?

01

Frame

01

We start by understanding your context, challenges, and ambitions. What are you trying to achieve? What's creating complexity? Where are the gaps?

Frame

We start by understanding your context, challenges, and ambitions. What are you trying to achieve? What's creating complexity? Where are the gaps?

01

Explore

We map systems, engage stakeholders, and identify the insights that will inform direction—bringing clarity to what matters most.

02

Explore

02

We map systems, engage stakeholders, and identify the insights that will inform direction—bringing clarity to what matters most.

Explore

We map systems, engage stakeholders, and identify the insights that will inform direction—bringing clarity to what matters most.

02

Design

We create solutions -strategies, frameworks, interventions - that are purposeful, practical, and aligned to your outcomes.

03

Design

03

We create solutions -strategies, frameworks, interventions - that are purposeful, practical, and aligned to your outcomes.

Design

We create solutions -strategies, frameworks, interventions - that are purposeful, practical, and aligned to your outcomes.

03

Deliver

We help you implement, build capability, and embed practices that make transformation sustainable.

04

Deliver

04

We help you implement, build capability, and embed practices that make transformation sustainable.

Deliver

We help you implement, build capability, and embed practices that make transformation sustainable.

04

How clients

feel

How clients

feel

How clients

feel

Roger Rohatgi

Global VP Design, BP

Martin is one of those rare people who can step into complex, sometimes overwhelming environments and bring a sense of calm and clarity. When our team faced a major organizational shift, Martin was a steadying force. He helped us redefine our design strategy in a way that aligned with the broader business goals, while also ensuring the team felt supported and motivated.

Daryl Edwards

Partner in Management Consulting

Martin led the sales, marketing and product management workstreams on a major change programme at a leading UK telco/media company. Combining his skills in customer experience and organisation design, and working with senior client stakeholders, Martin designed and implemented a customer focused organisation in which the different moving parts across sales, marketing, product management and customer experience dovetailed seamlessly.

Paola Miani

Head of Design Strategy, LBG

Martin's passion about Design and how it could help organisations at strategic level was truly inspirational. As the Interim Design Director he worked closely with me and the rest of his leadership team to define priorities and a roadmap that help us remain resilient during times of organisational change.

Roger Rohatgi

Global VP Design, BP

Martin is one of those rare people who can step into complex, sometimes overwhelming environments and bring a sense of calm and clarity. When our team faced a major organizational shift, Martin was a steadying force. He helped us redefine our design strategy in a way that aligned with the broader business goals, while also ensuring the team felt supported and motivated.

Daryl Edwards

Partner in Management Consulting

Martin led the sales, marketing and product management workstreams on a major change programme at a leading UK telco/media company. Combining his skills in customer experience and organisation design, and working with senior client stakeholders, Martin designed and implemented a customer focused organisation in which the different moving parts across sales, marketing, product management and customer experience dovetailed seamlessly.

Paola Miani

Head of Design Strategy, LBG

Martin's passion about Design and how it could help organisations at strategic level was truly inspirational. As the Interim Design Director he worked closely with me and the rest of his leadership team to define priorities and a roadmap that help us remain resilient during times of organisational change.

Roger Rohatgi

Global VP Design, BP

Martin is one of those rare people who can step into complex, sometimes overwhelming environments and bring a sense of calm and clarity. When our team faced a major organizational shift, Martin was a steadying force. He helped us redefine our design strategy in a way that aligned with the broader business goals, while also ensuring the team felt supported and motivated.

Daryl Edwards

Partner in Management Consulting

Martin led the sales, marketing and product management workstreams on a major change programme at a leading UK telco/media company. Combining his skills in customer experience and organisation design, and working with senior client stakeholders, Martin designed and implemented a customer focused organisation in which the different moving parts across sales, marketing, product management and customer experience dovetailed seamlessly.

Paola Miani

Head of Design Strategy, LBG

Martin's passion about Design and how it could help organisations at strategic level was truly inspirational. As the Interim Design Director he worked closely with me and the rest of his leadership team to define priorities and a roadmap that help us remain resilient during times of organisational change.

Who do you typically work with in an organisation?
How do you structure and price engagements>
What industries do you work with?
What do you mean by 'by Design'?
How do you staff projects?
What’s the first step to working with you?
Who do you typically work with in an organisation?
How do you structure and price engagements>
What industries do you work with?
What do you mean by 'by Design'?
How do you staff projects?
What’s the first step to working with you?
Who do you typically work with in an organisation?
How do you structure and price engagements>
What industries do you work with?
What do you mean by 'by Design'?
How do you staff projects?
What’s the first step to working with you?

Contact us and let's

start a conversation

Contact us and let's

start a conversation

Contact us and let's

start a conversation

Whether you're navigating transformation, building capability, or preparing for future challenges, we're here to help.

Reach out to discuss your specific context and explore how we might work together.